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David Colquhoun
http://www.dcscience.net/
"good PR is good for the scientist's career"
I'd much prefer to say that good science is good for a scientists's career. PR is often no better than paid lying. I actually had to stop our Press Office from putting out a Press Release on a recent Nature paper, They couldn't get it accurate enough -all vacuous hype and anyway the subject was too esoteric to be of much interest to the public -the purpose of the press release was really to benefit UCL, not to .the public).
Posted at 2009-08-24 07:10:34 - [Ban] - [Del]